North by Northwest: Human Centered Design in Reno

North by Northwest:  Human Centered Design in Reno

The Reynolds School is bringing a taste of South by Southwest (SXSW) to Reno Wednesday, Feb. 12. The School will host a talk titled, “North by Northwest: Human Centered Design in Reno” at 4 p.m. in Studio A.  Students, faculty, the University community and its friends interested in mobile and web design are encouraged to attend.  This presentation will be based on a talk that was given at South by Southwest last year. It is free and open to the public.

Presenters Jorge Furuya Mariche, lead user experience designer for mobile device company HTC and Corey Chandler, the principal interaction designer for Deep Dive Design, a San Francisco Bay Area design consulting company, will discuss how to design technologies in a way that people find useful – and even fun.

Mariche and Chandler will discuss the importance of designing for human experience – and how that design process is necessary for tomorrow’s communicators and entrepreneurs.

“It’s not good enough to simply present information to people anymore,” Reynolds School Professor Larry Dailey said. “If news professionals, and others, design technologies that people love, then the content will be more useful; and people will like engaging with that content. So, it’s a win-win.”

About the presenters:

Corey Chandler

Corey Chandler has worked as an Interaction Designer for the past 10 years. He is currently at Deep Dive Design, a consulting group in the San Francisco Bay Area, where he has worked with numerous clients including One Kings Lane, Netflix, and flickr.

Before Deep Dive Design, Corey has worked with eBay, Microsoft, and UC Berkeley. He has extensive experience in search design, and is the co-author of several design patents in that area. Corey is an active participant in the design community, including teaching courses at Computer-Human Interaction (CHI) conferences and hosting panels at South by Southwest Interactive.

Corey has a bachelor’s degree in Cognitive Science from UC Berkeley.

 Jorge Furuya Mariche

Jorge Furuya Mariche a user experience / interaction designer with a background in industrial design and ethnographic inspired research. For the last four years he’s worked in the mobile communications industry both at Sony Mobile (Previously SonyEricsson) and currently at HTC.

In his last two roles he has been part of the team that defined the way mobile devices behave under the company’s platform vision.

Currently, at HTC, he is the lead user experience designer for imaging.  This means that every time you interact with a photo or a user recorded video on one of HTC’s devices (Like the HTC One series) he’s spent time with HTC’s user research, engineering, visual design, planning and marketing teams to try to make the experience rich, simple and enjoyable.

While at Sony Mobile he handled a number of different areas and applications such as imaging, eBook reader clients for the Sony reader store, media managers and content aggregation apps.He also worked on the design of the Playstation suite for the Xperia play, the first mobile phone running Playstation games.

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