Master’s Degree In Media Innovation

Are you looking for a job in the new communications environment? Do you want to understand the changes in media that are transforming our world? Then consider a master’s degree in media innovation from the Reynolds School. Are you seeking a program where a wide range of electives allows you to plan a course of study uniquely suited to your own interests? We have designed an accelerated graduate program to educate an emerging class of innovative professionals who work at the intersection of journalism, strategic communication and social media.

Our graduates go on to become social media managers, community connectors, business developers, entrepreneurial journalists, content strategists, multimedia creators, reporters, writers and public relations professionals.

We offer a three-semester intensive graduate program for students who have a journalism/communications background and want to hone their skills to become next-generation media communicators. For students without journalism experience, we offer classes to prepare you for work in our graduate program.

Our program looks to the future, based on these observations

  • The evolution from mass media to networked media requires new practices and new skills that merge the enduring values of professional journalism with the emerging practices of networked communication.
  • Effective communicators are able to use digital technologies to engage participants, tell stories, analyze and visualize data and enable new forms of interactivity between citizens, journalists, media communicators and institutions.
  • Journalistic work now requires much more than an emphasis on producing stories: it requires empathy, participation, a sense of service and a keen appreciation for experimentation and entrepreneurship.

Students who complete this program will

  • Gain a deep understanding of how journalism is changing
  • Master a range of interactive new media tools
  • Practice user centered design thinking to develop new ways of doing journalism
  • Become proficient at social media and participatory communication
  • Gain valuable experience in thinking entrepreneurially about networked communication
  • Research, envision, and prototype a unique and innovative communication platform as a program option


The degree requires completing 33 credits of graduate credit, including an option for developing, designing and implementing a professional project. The program requires nine graduate courses and a summer internship. Our required courses, with most scheduled late in the day (4-7 p.m.) are designed to make the program manageable for students with full-time employment. Read more about our curriculum.


At the Reynolds School you will find a dedicated faculty committed to creating journalism that matters. We have a small program so you will have individualized study and plenty of contact with faculty. You will work closely with a select cadre of students who provide support for one another within a collaborative and cooperative work environment.

Affordable Program

Tuition at the University of Nevada is more affordable than at many other schools in the country. In addition, we provide graduate assistantships on a competitive basis. Historically, those who apply by the March 15 deadline and are accepted into the program have been awarded a 15 hour teaching or research assistantship. This assistantship allows the students to earn $1000 per month, have out-of-state tuition fees waived and reduced per-credit charges. More information about costs and graduate assistantships is available on the graduate school web page.

Excellent Facilities

You will work in a beautiful building in a lab specifically set aside for graduate students, a part of our recent $8 million renovation project. Each student is assigned a dedicated lab computer during the program as well as a Nikon DSLR camera, with video cameras and audio equipment available for check out during the program.

Rich Outdoor Environment

Our campus is less than an hour away from some of the most beautiful scenery in the country. From the nearby Black Rock desert to the alpine meadows of the Sierra Nevada and the stunning shores of Lake Tahoe, we have an outdoor environment that encourages exploration and recreation. Outside magazine, when calling UNR one of the top places to study for its readers, noted, “with 79 percent possible sunny days per year and a trove of places to ski, hike, raft, paddle, sail, and tube, Nevada’s student body gets out a lot…”

For more information about the program, contact:

Howard Goldbaum, director of graduate studies / 775-784-4434, or complete the form below.


Goldbaum, Howard

Associate Professor and Director of Graduate Studies

Office Location: RSJ 303E Office Phone Number: (775) 784-4434 Howard Goldbaum has been a member of The Reynolds School faculty since 2003. He is currently serving as the Director of the Reynolds School Graduate Program. Howard enjoys the burgeoning sense of communications enrichment that students undergo when they understand that they’ve acquired fluency in a […]